Guide to migrating AppLovin from Waterfall to Open Bidding

Switch to Open Bidding in AppLovin Max

Starting April 7, 2025, the Yandex Advertising Network will only be available via bidding in AppLovin Max mediation. Enable bidding for your apps before this date to continue monetization.

AppLovin interface

  1. Log in to your AppLovin account and go to MAX → Manage → Ad Unit.

  2. Disable ad units with a custom Yandex adapter.

  3. Create a new ad unit.

  4. Select Yandex from the list of bidding networks.

  5. Click the status bar to activate the network.

  6. Specify Ad Unit ID from the Yandex Advertising Network interface.

    Use demo ad unit IDs to test ads:

    • Banner ads: demo-banner-yandex.

    • Interstitial ads: demo-interstitial-yandex.

    • Rewarded ads: demo-rewarded-yandex.

  7. Click Save. This adds Yandex to the bidding networks list for this ad unit.

Android setup

Gradle

Update the existing dependency in your app module's build.gradle file with the adapter's Maven name:

// Remove the line with the old dependency implementation 
// 'com.yandex.ads.adapter:applovin-mobileads:versionNumber'

// Add the new dependency implementation
implementation 'com.applovin:applovin-sdk:+'
implementation 'com.applovin.mediation:yandex-adapter:+'