Frequently asked questions

How do I start using Easy Monetization?

Fill out the application. Our manager will contact you to discuss the details within three business days. We'll use the email from your application.

How much does Easy Monetization cost?

You pay 10% of your ad revenue for using the service. You receive your earnings with the commission already deducted.

How does Easy Monetization help to increase ad revenue?

Our experts analyze app audience, optimize placements through prominent ad networks, monitor the monetization performance, and make the necessary adjustments. We identify ad networks that best suit your app's target country or region. Our team will also recommend where to put new ad placements in your app to gain more revenue.

To do the above, Easy Monetization combines the power of human workforce with AI technologies used in Yandex Mediation.

Does Easy Monetization make a revenue forecast? Does it provide any guarantees?

Our experts analyze your app and make a revenue forecast. However, this is just a forecast. After you test Easy Monetization, you can decide whether it solves your business tasks and if you want to continue using the service.

Check out the stories of our partners who transitioned to Easy Monetization.

Who sets up monetization?

Our team of experts.

Which technologies do you use?

Easy Monetization combines human workforce with AI technologies used in Yandex Mediation. In-App Bidding fetches real-time bids from compatible ad networks, while Smart Waterfall predicts whether other networks can offer higher bids. The combination of the two makes it so only the most profitable ads are shown in your app.

How can I set up Easy Monetization myself?

All you need to do is integrate our SDK into your app and publish the app-ads.txt file. Your personal manager will send detailed setup instructions.

Do you observe GDPR requirements?

Yes, we support GDPR and other international user data security and ad quality standards. Easy Monetization experts also help app owners create a consent form to approve data transfer to ad networks.

Which ad formats do you support?

We connect banners, rewarded, interstitial, native, and App Open ads.

Can you render the design for native ads in my app?

When integrating the SDK, you can choose how to render native ads: use the template provided by Easy Monetization or create the design for native ads yourself following the instructions:

In which countries and regions can you display ads?

Easy Monetization can display ads to users from any countries and regions. When setting up monetization, we select ad networks that best fit the needed territory.

Can you display ads in apps for kids (family apps)?

We don't currently monetize apps for kids. Please submit your application to connect the app to Easy Monetization. Our managers will contact you as soon as we start monetizing apps for kids.

On behalf of which legal entity do you partner?

Easy Monetization's legal entity depends on the country where you connect a partner. You can discuss this with the manager after filling out the application.

Do you work with individuals?

Yes, we do.

Do you work with legal entities?

Yes, we do.

Which apps can I connect to Easy Monetization?

Except for apps for kids, Easy Monetization is available for all apps that are published in the App Store or Google Play and comply with the Rules of Participation.

To start using Easy Monetization, fill out the application. We'll review the app and give you feedback.

Can I become a partner if my app is not yet published?

No, you can become a partner only if your app is published in App Store or Google Play.

Can I connect an app from an alternative app store to Easy Monetization?

We can connect an app from an alternative store to Easy Monetization if it's monetized in the App Store or Google Play.

Which advertising SDKs do I need to integrate into my app?

You just need to integrate the Yandex Mobile Ads SDK that will automatically connect SDKs of other ad networks. Your personal manager will send detailed instructions.

Will you help me check the SDK integration?

Yes, Easy Monetization experts check the SDK integration after the update. If necessary, your manager will send instructions on how to change the settings.

Who can I contact if I encounter problems with integration?

After you enable Easy Monetization, your manager will assist you with any questions you may have about the service.

Where can I find integration instructions?

Your manager will send integration instructions after your app passes moderation.

Where can I find statistics and the revenue amount?

They are available in your account.

Can I see the revenue amount without the commission already deducted?

In your account, you can find the revenue amount with and without the commission already deducted. Easy Monetization provides transparent data on commission deduction.

After I enable Easy Monetization, will all payouts be made via the service?

Yes, you'll get revenue from all connected ad networks in one payment from Easy Monetization.

When do I get paid?

The terms of payment depend on the country of cooperation. To clarify the information, you can fill out the [application] (https://ads.yandex.com/easy/simple-form?lang=en) and contact the service manager.

Which currency do you use for payments?

It depends on the country of partnership. Easy Monetization pays revenue in rubles, US dollars, or euros.

How do I receive the payment?

The revenue will be credited to the bank account you specify in your account in Settings → Bank details.

Is there a minimum payout threshold?

To get paid, you don't need to go over the minimum threshold for each individual ad network. The threshold applies to all connected networks at once. The aggregate threshold depends on the currency of partnership:

  • 3000 rubles.

  • 150 US dollars.

  • 100 euros.

Do I have to pay the tax?

The amount and method of tax payment depends on the type and country of partnership. To learn more, fill out the application and contact our manager.

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