Statistics and monitoring

Tools for analyzing statistics

The Yandex Advertising Network provides partners with convenient tools to analyze statistics, increase the efficiency of their ad units and, as a result, raise revenues.

Statistics analysis tools are available on the Statistics page. You can use it to:

  • Create a report based on a pre-made template.
  • Create your own report from scratch and save it.
  • View reports as a chart or table.
  • Download reports to your computer.
  • Add reports to the dashboard as a widget.

App-specific or unit-specific reports can also be conveniently opened from the page:

  • With the list of apps: Ads in apps → Applications.
  • With the list of ad units (for example, Ads in apps → Ad Units).

Find the desired app or ad unit in the list and click the link in the Statistics column.

Saved reports can also be added to the dashboard as widgets.

Receiving notifications with statistical data

To regularly get statistics on products placed, enable notifications:

Getting an OAuth token to integrate statistics from the Yandex Advertising Network

You can integrate statistics from the Yandex Advertising Network into your account in another network. This option is not supported by all networks, check the possibility of integration in the help center of the network you are using.

To integrate statistics:

  1. In the Yandex Advertising Network interface go to Ads in apps → Applications and open the app page.

  2. To the right of the app name, click  → Get OAuth token for statistics API.

    How it looks in the interface

  3. The Yandex ID authorization window opens. Log in to the account that you registered in the Yandex Advertising Network.

  4. A page with the token opens. Copy the token and paste it into the third-party network interface.

Read more about using OAuth token in the Statistics API documentation.

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